Movements

Pop Art: The Collage That Said 'Pop' Before the Movement Had a Name

A 1947 collage carried the word "pop" nine years before Richard Hamilton's famous version, and fifteen before any essay printed the phrase "Pop Art."

Last updated 2026-08-16

The exterior of the Whitechapel Gallery in London, the venue that hosted the 1956 exhibition This Is Tomorrow, where Richard Hamilton's collage helped launch British Pop Art.
Whitechapel Gallery in August 2014 by Ham II, CC BY-SA 3.0

In brief

The word "pop" first appears in an artwork in 1947, cut from a toy pistol's packaging into Eduardo Paolozzi's collage I Was a Rich Man's Plaything, nine years before Richard Hamilton's better-known 1956 collage and fifteen years before any published essay actually printed the two words "Pop Art" together. Critic Lawrence Alloway is widely credited with coining the term in a February 1958 essay, but that essay's running prose reads "mass popular art," not "Pop Art"; the first essay on record to print the literal phrase in its running text is Alloway's Pop Since 1949, published in Artforum in October 1962.

The word arrived before the movement had a name

In 1947, more than a decade before anyone wrote the words "Pop Art" down, the Scottish artist Eduardo Paolozzi pasted a stack of American magazine cuttings onto a card: a bodybuilder-style pin-up, a cherry sliced next to a wedge of cherry pie, a "Real Gold" lemon-juice logo, and a hand-drawn revolver firing a cartoon burst of the word "pop", clipped from the packaging of a toy pop-gun. Tate, which now holds the collage, catalogues it as I Was a Rich Man's Plaything (T01462) and treats it as one of the earliest works to anticipate the movement, well before the movement existed as a labelled thing to anticipate.

The more famous founding image came nine years later, in 1956, when the English artist Richard Hamilton made a small collage, only 260 by 248 millimetres, to illustrate the catalogue for an exhibition called This Is Tomorrow. The show opened at the Whitechapel Art Gallery on 9 August 1956, organised by the architect Theo Crosby together with members of the Independent Group, the London discussion circle where Hamilton, Paolozzi, and the critic Lawrence Alloway all argued about mass culture. Thirty-eight participants split into twelve groups, each building one installation; the private view was opened by a robot, and the show drew roughly a thousand visitors a day. It was also, by most accounts, the Independent Group's last collective act; the group never formally met again. Hamilton's collage, titled Just What Is It That Makes Today's Homes So Different, So Appealing?, is now in the collection of the Kunsthalle Tübingen in Germany.

The gap between those two dates is where the standard history gets soft. Alloway is routinely credited with coining "Pop Art" in a February 1958 essay, "The Arts and the Mass Media", published in Architectural Design. Read the essay's running prose and the phrase is not there: Alloway writes about "mass popular art" and "pop culture", not "Pop Art" as a two-word proper name. The art historian Nigel Whiteley, introducing a 2004 Artforum reprint of Alloway's later essay, notes that the phrase did appear in the 1958 piece, just confined to its picture captions rather than the argument itself. The earliest essay on record that prints the literal phrase in running text is a different Alloway piece, Pop Since 1949, published in Artforum in October 1962. That is four years after the date usually given for the term's invention, and fifteen years after Paolozzi had already put the word itself into a collage. The same pattern, of an institution quietly correcting the popular story of a movement's first moment, turns up often enough in art history that it is worth treating any tidy coining date as a placeholder rather than a fact.

Timeline diagram showing five dated events in the history of Pop Art: Paolozzi's 1947 collage using the word "pop", Hamilton's 1956 collage at the Whitechapel Gallery, Alloway's 1962 essay Pop Since 1949 as the first to print the phrase "Pop Art", Lichtenstein's 1963 painting Whaam!, and the 2022 record sale of Warhol's Shot Sage Blue Marilyn.

What actually separates Pop Art from a still life of a soup can

Tate's glossary defines the movement in plain, mechanical terms: Pop Art emerged in Britain and the United States in the mid-to-late 1950s and peaked through the 1960s, and it "presented a challenge to the traditions of fine art by including imagery from popular and mass culture, such as advertising, comic books and mundane cultural objects." The point was not simply to paint a picture of something ordinary, something painters had done for centuries. It was to import the actual visual language of mass production: advertising layout, packaging design, screen-printing, the newsprint dot pattern of a cheap comic.

That distinction matters because it separates Pop Art from illustration that merely depicts consumer goods. A still life of a soup can, painted in oils with visible brushwork, is a traditional genre with a new subject. What Lichtenstein and Warhol were doing was closer to appropriation: taking a specific, already-published commercial or comic image and re-presenting it, enlarged and reprocessed through a method drawn from commercial printing, so that the technique of the picture argued the same point as its subject.

James Rosenquist made the same case at the scale of the source material he had actually trained on: he worked as a commercial billboard painter in New York before turning to fine art, and in 1964 and 1965 he applied that scale directly to F-111, an oil-and-aluminium painting in twenty-three sections that runs 86 feet long and was designed to wrap around all four walls of the Leo Castelli Gallery. MoMA, which now holds the painting, states in its account of the work that Rosenquist was inspired equally by advertising billboards and by mural-scale painting such as Monet's Water Lilies, and reads the fragmented imagery of a fighter-bomber, a child's face, canned spaghetti, and a nuclear-test mushroom cloud as commentary on the Vietnam-era military-industrial complex. The billboard technique was not incidental to that argument; a painting about mass-produced spectacle was built using the actual trade Rosenquist had left.

Oldenburg didn't just depict a store. He opened one

Pop Art was never only a painting movement, and Claes Oldenburg pushed the appropriation past image-making entirely. From December 1961 to January 1962 he ran an actual storefront on New York's Lower East Side, called simply The Store, and sold painted plaster-and-wire reliefs of ordinary goods over a real counter: shirts, dresses, cigarettes, sausages, slices of pie, the earliest of which had debuted that spring at the Martha Jackson Gallery. He built them from chicken wire wrapped in plaster-soaked canvas and finished them in enamel paint straight from the can, the same materials a sign painter or a market-stall vendor might use, not the materials of a gallery sculptor.

The Store also introduced his soft sculptures: an oversize ice-cream cone, a wedge of cake, and a hamburger, sewn in fabric and stuffed with foam rubber by his wife, Patty Mucha, then painted by Oldenburg himself. He made them soft specifically to keep their bulk manageable at that scale. MoMA's founding director, Alfred Barr, bought one of the resulting works, Two Cheeseburgers, with Everything (Dual Hamburgers), for the museum's collection in 1962. Where Lichtenstein and Warhol reprocessed images that were already commercial, Oldenburg skipped the reprocessing step and made the commercial transaction itself the artwork, years before Warhol's retail-styled Brillo Box sculptures made a similar point about packaging.

Whaam! recombines two comic issues, not one panel

By the early 1960s the initiative had crossed the Atlantic, and the American wing of Pop Art, made up of Andy Warhol, Roy Lichtenstein, James Rosenquist, and Claes Oldenburg, pushed the appropriation further than the British Independent Group had. Lichtenstein's Whaam!, a 1963 diptych in Magna acrylic and oil measuring 172.7 by 406.4 centimetres, is usually summarised in one line as "based on a war comic panel", singular. The base panel is Irv Novick's art for "Star Jockey" in All-American Men of War #89 (January-February 1962), but Lichtenstein did not simply enlarge that page: at least one more artist's work went into the finished picture. Where the record gets genuinely uncertain is exactly how. Wikipedia's account, drawing on research by the comics historian Paul Gravett, has Lichtenstein substituting the attacking aircraft with art from Jerry Grandenetti's "Wingmate of Doom" in the following issue (#90, April 1962), and the target aircraft with a separate Russ Heath panel from "Aces Wild", also in issue #89. A second history of the painting, focused specifically on its aviation detail, agrees on the same two artists and issues but assigns the Novick and Grandenetti panels the other way round, and does not mention a third source at all.

What survives across both accounts, disagreement and all, is the fact the shorthand version erases: Whaam! recombines panels from at least two different comic-book stories, by at least two different artists, published a month apart, not the single panel "based on a war comic" implies. Whaam! was first shown at Leo Castelli Gallery in New York in 1963, purchased by the Tate Gallery in London in 1966, and has been on almost continuous display since, now permanently installed at Tate Modern. Reading the catalogue record rather than the popular summary of a famous work is what turns up this kind of multi-source detail in the first place; most general accounts compress it back down to a single source.

The mechanical look, made two different ways

Warhol's silkscreens, which he began producing in 1962, were genuinely mechanical. He selected a photographic source, typically a newspaper photo, a publicity still, or sometimes his own Polaroid, and had it transferred onto a screen coated with light-sensitive emulsion. The screen itself was prepared by a commercial silkscreen maker, off-site, to Warhol's specified size and number of colours, then returned to his studio, the Factory, where he and his assistants pulled ink through it onto canvas as many times as they wanted. Because the ink coverage shifted slightly with pressure and registration on every pull, no two impressions from the same screen came out quite identical, a variation the process introduced rather than one Warhol painted in by hand.

Lichtenstein's Ben-Day dots, the newsprint-style pattern that reads at a glance as machine-printed, were the opposite: hand-applied. For Whaam! and his other early Pop paintings, he pressed paint through a perforated aluminium screen, by some accounts using a toothbrush to work oil paint through the holes, then lifted the stencil to reveal a grid of dots underneath, repositioning and repeating it by hand across the canvas. The dots that look like a byproduct of cheap four-colour printing were laid down one stencil pass at a time. Warhol's mechanical-looking prints were made by an actual machine process; Lichtenstein's mechanical-looking dots were made by hand pretending to be a machine. Each artist arrived at the same visual signal, industrial reproduction, by close to the opposite route.

The critique became the record sale

In 1964, the performance artist Dorothy Podber visited Warhol's Factory and found five just-finished silkscreen portraits of Marilyn Monroe leaning against a wall, each on a differently coloured ground: red, orange, light blue, sage blue, and turquoise. She asked Warhol if she could "shoot" them; he agreed, assuming she meant with a camera. Podber produced a revolver from her purse and fired a single shot through four of the five canvases, sparing only the turquoise version. The damaged paintings were repaired, and the incident gave the surviving series its lasting name, the Shot Marilyns.

Fifty-eight years later, on 9 May 2022, the sage blue canvas from that same shot series, titled Shot Sage Blue Marilyn, sold at Christie's in New York for $195.04 million, including fees, in a sale that lasted about four minutes. The buyer was the dealer Larry Gagosian; the seller was the Thomas and Doris Ammann Foundation, a Swiss collection. The sale set a new high-water mark for any American artist at auction, edging past the previous record for any twentieth-century work, Picasso's Women of Algiers, which had brought $179.4 million in 2015. A movement that began by dragging cheap, disposable, mass-produced imagery into the space reserved for fine art has, six decades on, produced the single most valuable transaction in the history of American art at auction. UmberLore's Movements hub also covers Art Deco and Psychedelic Art.

Frequently asked questions

Who actually coined the term "Pop Art"?

Lawrence Alloway, a British critic writing at the time, usually gets the credit; his February 1958 piece for a British design journal (its exact title is above) is the one usually cited. Read its running prose closely, though, and those two words never actually appear together; the essay favors a different two-word phrase instead, though Nigel Whiteley, an art historian who has studied the essay, notes the "Pop Art" pairing did surface in the piece's picture captions. Alloway put the pairing into running text for the first time only later, in a piece called Pop Since 1949, which Artforum ran in its October 1962 issue.

What is the earliest known work of Pop Art?

The 1947 collage by Paolozzi, its full title given above and held by Tate under catalogue number T01462, is widely treated as an early anticipation of the movement, since it includes the word "pop" itself, cut from toy pop-gun packaging. The 1956 collage that Richard Hamilton produced for the This Is Tomorrow exhibition, also covered above, is more often called the first work of Pop Art to achieve wide recognition; a full nine years passed between the two collages.

What actually makes something Pop Art rather than just a painting of an everyday object?

Tate's definition centres on importing the imagery and methods of mass culture (packaging, comic-strip printing, advertising layouts, mass-produced objects) directly into fine art, rather than simply depicting an ordinary subject in a traditional technique. The artists profiled on this page went further than depiction: each one borrowed a specific published image, whether it was commercial or a comic panel, outright and pushed it back through a technique lifted from the commercial print trade.

Is Roy Lichtenstein's Whaam! based on one comic panel or two?

At minimum two, though sources disagree on the exact count and assignment. Both accounts trace the base panel to the same 1962 war-comic source discussed above, plus a second aircraft credited to a different artist, Jerry Grandenetti, whose art ran in the next issue, #90, dated April 1962. Wikipedia adds a third source, crediting research from Paul Gravett, a historian of comic art: the other aircraft is credited to a Russ Heath panel drawn for the same issue #89 story, "Aces Wild". A separate account of the picture, one that zeroes in on its aircraft imagery, names only two artists and swaps which of them drew which panel. Either way, the finished canvas draws on more than one artist's hand, not the lone borrowed panel that the quick version of the story suggests.

Were Lichtenstein's Ben-Day dots printed mechanically?

No. They were hand-applied with a perforated stencil: for Whaam!, that meant an aluminium screen punched with holes, with oil paint worked through by hand and the stencil then lifted and repositioned over the picture surface. Andy Warhol's method worked the opposite way: his silkscreens used a genuine mechanical printing process, while the dot grid people associate with Lichtenstein came from a hand-worked stencil pass, not a press.

Why did Andy Warhol's Marilyn painting sell for $195 million?

This particular sage-blue portrait, one of five Marilyn Monroe silkscreens Warhol made in 1964 that survived a shooting incident at his studio that same year, carries a title given in full above. It went under the hammer on 9 May 2022 at Christie's New York saleroom, bringing $195.04 million including fees. That price topped every prior auction result for an American artist, moving past the twentieth-century benchmark a different Picasso canvas had set in 2015, at $179.4 million.

What is the most famous Pop Art?

Andy Warhol's 32 Campbell's Soup Cans (1962), one canvas for each flavor sold at the time, is the work most often pointed to as the movement's single most iconic piece, first shown at Los Angeles's Ferus Gallery in July 1962. His Marilyn series and the 1963 Whaam! diptych discussed above, both by artists profiled on this page, are usually named alongside it as the other works most people picture when they hear "Pop Art."

Does Pop Art still exist today?

The original movement wound down by the early 1970s, but a later generation, usually called Neo-Pop, has kept its methods and subject matter in circulation since the 1980s. Artists including Jeff Koons, Takashi Murakami, KAWS, and Damien Hirst work in a similar vein, borrowing from advertising, toys, and celebrity culture the way Warhol and Lichtenstein borrowed from comic books and product packaging in the 1960s.

What are 5 facts about Pop Art?

Five worth knowing: a 1947 collage by Eduardo Paolozzi, its full title given above, put the word "pop" right into the picture, snipped from a toy gun's own packaging, a decade and a half before anyone printed the actual two-word label in running prose. The critic usually named as the one who invented that two-word label never actually wrote it in his 1958 essay's running text, only tucked away in the photo labels; that didn't happen until a different piece he wrote for Artforum in 1962. The 1963 diptych discussed above pulls from two separate comic panels, each drawn by a different hand, not the single source most summaries mention. The dot pattern people associate with Lichtenstein looks factory-printed at a glance, but it was built by hand, paint pressed through a stencil screen punched with holes, while the prints Andy Warhol made ran through an actual printing press. The sage-blue Warhol portrait named above brought $195.04 million at auction in 2022, setting a new high for any painting made by someone from the United States.

Written and edited by the UmberLore Editorial Team